Can a Launching a Podcast Help Service Businesses Generate Revenue? [LIVE EVENT]
Learn how to build and launch an MVP show that grows pipeline
This is the B2B Bite - your portal into a realm where marketing helps solution providers win new business instead of just making decks look pretty.
Not a subscriber? Let’s fix that.
Harris Kenny and I are sitting down to talk podcasts on the next edition of Breaking B2B - a live show that breaks down modern-day marketing strategies for technology solution providers.
We both have a ton of experience launching and running shows for ourselves and the brands we work with - but is it worth it?
Can they drive revenue for service or solution-based businesses?
And what tips can we share that take a podcast strategy from good to great?
Viewers will walk away from this chat with actionable frameworks on how to launch, produce, distribute and monetise a podcast for their company.
We'll also share case studies on how to effectively run cold outreach programmes to source guests, maximising partnership value with trade associations through co-hosted podcasts, and how one B2B podcast episode generated almost $250k in revenue.
We’ll be going live on LinkedIn next Wednesday 13th January at 4pm GMT / 11am ET / 9am CT. Want to join us?