😫 How to Not Screw Up Hiring Your First Marketing Team [TWITTER SPACES]
I'm interrupting our usual weekly broadcast to let you know...
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In The B2B Bite, I break down the most effective strategies and tactics to help B2B companies do better marketing.
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Hey you.
Bet you weren’t expecting me today, huh?
“Surely he needs a well-earned rest after that kick-ass email he sent yesterday on how to set B2B social media managers up for success?” is probably what you’re thinking.
Well, yes, I do - but I had to tell you about something really exciting happening today.
At 6:00pm GMT / 1:00pm EST / 10:00am PST I’m hosting a Twitter Space with the awesome Bethan Vincent on how to not screw up hiring your first marketing team.
We’re going to be walking through some of the most common challenges faced by B2B Founders embarking on their journey to pull together a killer marketing team, including:
What does an MVP marketing team look like?
How can you identify the right candidates - both from a skills and personality perspective?
What’s the right mix between in-house and outsourced talent?
How do you measure success for your new hires?
When is it time to go from a Founder-led marketing strategy to hiring your marketer?
We’ll also walk through our own experiences building marketing teams from scratch, including how we prioritised existing company needs versus building a talent pool that can scale.
Fancy joining us? Just hit the button below.
And that's it! Catch you later, alligator.