[CASE STUDY] How to Drive Revenue with Direct Mail and Taylor Swift w/ Jeffrey Mack
b2bbite.substack.com
Listen now | In this episode, I talk to Jeffrey Mack, VP of Marketing at Agility. We talked about a creative direct mail ABM campaign he ran during his time at LinkedIn to 250 targeted accounts to drive new business - all inspired by Taylor Swift. This is an episode of a new micro-series under the B2B Better umbrella called
[CASE STUDY] How to Drive Revenue with Direct Mail and Taylor Swift w/ Jeffrey Mack
[CASE STUDY] How to Drive Revenue with Directβ¦
[CASE STUDY] How to Drive Revenue with Direct Mail and Taylor Swift w/ Jeffrey Mack
Listen now | In this episode, I talk to Jeffrey Mack, VP of Marketing at Agility. We talked about a creative direct mail ABM campaign he ran during his time at LinkedIn to 250 targeted accounts to drive new business - all inspired by Taylor Swift. This is an episode of a new micro-series under the B2B Better umbrella called