B2B Bite
B2B Better
Q&A on Building a Podcast for Your B2B Company

Q&A on Building a Podcast for Your B2B Company


Before we get into it…

Have you thought about launching a podcast for your brand but aren’t sure where to start? Book 60 minutes with me to brainstorm some ideas and get practical advice on how to create a show your customers care about. Totally free.

Want to talk? Hit this link.

Raw, authentic, slightly tired... no, this is not the description of my upcoming country album.

In this episode, I take the microphone solo for an (almost) non-stop brain dump on a bunch of questions that have been asked by my podcast clients over the last few months.

What's covered:

  1. How do I overcome my fear of hosting a podcast?

  2. What metrics should I measure when producing a podcast?

  3. Do you have a favourite podcast? What is it?

  4. How do I generate customer insights from my podcast series?

  5. What does an MVP podcast tech stack look like?

This is a must-listen for anyone thinking about launching a B2B podcast (or enjoy the sound of an Englishman droning on for 30 minutes).

Listen here:

B2B Bite
B2B Better
B2B Better exists to help companies rethink the status quo on how they win new business. Each week, Jason sits down with experts to understand how marketing and sales is broken in their industry - and what they're doing to fix it.