B2B Better
B2B Better
How to Run Brand Campaigns That Actually Generate Revenue w/ Kyle Lacey
0:00
-29:34

How to Run Brand Campaigns That Actually Generate Revenue w/ Kyle Lacey

I sit down with Kyle Lacey, CMO of Jellyfish.

We talk about how to build a balanced marketing strategy against revenue and brand targets, why investing in experiences is so important - even in this macroeconomic climate - and how a tiny Golden Llama statue generated thousands in revenue for his company.


Listen here:


PS:

I’ve started a strategic marketing consultancy firm called B2B Better.

Want to book a free, no-strings-attached strategy call? Just click this link.

Or visit my website at www.b2b-better.com

Discussion about this episode